Our Promise

Wunderlich Analytics will assist you in the process of making your company even more successful – by offering two business segments and interlinking them. This is what we call: Data intelligence for intelligent business.

Advanced Analytics

With the aid of technologies, such as Data Mining, Data Warehousing and Big Data, genuine insights and Eureka effects are generated. Business data analyses will be linked to processes, events and customer touchpoints to derive forecasts. By means of automation, campaign management and marketing optimization, your business processes will be optimized in a lasting manner.

Interim Management

Experts from the fields of business, analytics and IT will be chosen. In doing so, first priority has the explanation of complex insights as well as the communication of the knowledge gained. This proceeding serves the purpose of effectively building up processes, systems and skills – and the complete organization, indeed.

Our Consulting Approach

Based on our experience from numerous successful projects, we know about the strength of Continual Improvement Processes (“CIP”). Even the most advanced analytical methods will result in commercial success only if consistently implemented in actions and performance measurement. This knowledge is integrated into the four columns of our consulting methodology:
1. Process evaluation
2. Data analysis and identification of paradigms
3. Optimization of business drivers
4. Implementation of change in the organization.
All of this with the sole purpose of adding value to your company.

Example CRM

In a project regarding Customer Relationship Management, we shall develop with you systematically the answers to the following questions:

• Processes: What are the processes that inspire your customers to buy more and remain loyal?
• Analytics: What data and systems describe this behaviour? Are there any correlations?
• Optimization: What insights can be found, what levers for optimization?
• Organization: How can measures be implemented in a sustainable manner? What structures and investments are required?
• How will your business value be impacted by this?